Founded in 2015, the Abbey Road REDD Incubator takes its name from EMI’s Record Engineering Development Department (REDD), whose men in white coats created the blueprint for the first modern recording consoles amongst countless other innovations seen at the studios, including the invention of stereo in 1933, Artificial Double Tracking (ADT) and more.

We want to find and nurture inventors and early stage businesses who we think will introduce the next generation of universally adopted technologies into the music business, in the same way our predecessors did.

The REDD Incubator is a highly regarded and hugely successful incubation programme. Since our launch in 2015 we have incubated 19 businesses, which between them have raised more than $90m and have a collective valuation of more than $350m. We’ve had media acclaim from the BBC and Sky to Wired, The FT, The Guardian and Forbes. Most importantly we have supported and helped our start-ups to break through the boundaries of what is currently expected, possible and imaginable in the industry we love and serve.

Click here for more information on our incubator programme

We provide a unique and bespoke programme, tailored precisely to the needs of our start-ups. We have a developmental toolset that is unparalleled by any other programme, from the depth and breadth of our expertise and network; access to the studios and leading industry facilities; access to finance and much more.

The REDD Incubator is run by a dedicated team at Abbey Road Studios, hand-picked for their leading expertise, drive and network in music technology and the music business. They sit alongside the studios’ management team and an 11-strong board, comprising senior management executives from both Abbey Road and Universal Music Group. Add to that our large dedicated mentor network, unparalleled access to other major and independent labels, publishers and music companies, research relationships with academia and access to finance, and we have a powerhouse of advisors and business connections ready to quickly take our incubated businesses to the next stage of growth. The icons below indicate how we can help your start-up reach and go beyond its potential. Interested in finding out more about how we can support your business?

Start by filling in your details though our application page by clicking here.